Feb 29, 2024  
2020-2021 College Catalog 
    
2020-2021 College Catalog [ARCHIVED CATALOG]

MKT 20200 Digital Marketing

(3 cr.) Lecture-Lab: 3-0
Offered: W

This course focuses on the dynamic digital marketing industry.  Students will explore web based marketing strategies, assess the validity of a marketing campaign, explore analytics, and address the constantly changing social media world as it pertains to marketing as well as growing mobile marketing applications.